Y2K Entertainment Music & Arts Ltd is about Entertainment Promotions in the New Millennium. Y2K a UK based company housed in England & Wales and is run by directors from Zimbabwe based in UK. In Zimbabwe Y2K is registered as Flitonic Music and Arts Ltd and trades as Y2K Entertainment Promotions. The company was formed in 2000 and formally registered in 2004. As the leading and award winning Southern African promoters in the United Kingdom, our main focus is on the promotion of musicians with African origins, predominantly from Southern African Development Community (SADC) region and have slowly grown into the promotion of culture and diversity from other parts of Africa. After establishing a strong promotion presence on the club scene, our next step was to provide entertainment and a sense of belonging to the African diasporan market in the United Kingdom and this led to the birth of the popular Southern African Music and Arts known as (SAMA) Festival, an annual two day festival weekender inaugurated on the Easter Calendar.